ATrade Investment Technologies, LLC and TD AMERITRADE®
take your privacy seriously.
Please read the following to learn more about our privacy policy.
What This Privacy Policy Covers
- This policy covers how The ATrade Desktop treats personal information
that The ATrade Desktop collects and receives, including information
related to your past use of The ATrade Desktop products and services.
Personal information is information about you that is personally identifiable
like your name, address, email address, or phone number, and that is not otherwise
publicly available.
- This policy does not apply to the practices of companies that ATrade Online
does not own or control, or to people that The ATrade Desktop does not
employ or manage. In addition, certain The ATrade Desktop associated
companies such as TD AMERITRADE, LP have their own privacy statements which
are available at their respective websites.
Information Collection and Use
General
- The ATrade Desktop collects personal information when you register
with The ATrade Desktop , when you use The ATrade Desktop
products or services, when you visit The ATrade Desktop pages or the
pages of certain The ATrade Desktop partners, and when you enter promotions
or sweepstakes. The ATrade Desktop may combine information about you
that we have with information we obtain from business partners or other companies.
When you register we ask for information such as your name, email address,
birth date, gender, zip code, occupation, industry, and personal interests.
For some financial products and services we may also ask for your address,
Social Security number, and information about your assets. Once you register
with The ATrade Desktop and sign in to our services, you are not anonymous
to us. The ATrade Desktop collects information about your transactions
with us and with some of our business partners, including information about
your use of financial products and services that we offer. ATrade Online
automatically receives and records information on our server logs from your
browser, including your IP address, The ATrade Desktop cookie information,
and the page you request. The ATrade Desktop uses information for the
following general purposes: to customize the advertising and content you see,
fulfill your requests for products and services, improve our services, contact
you, conduct research, and provide anonymous reporting for internal and external
clients.
Children
- No under the age of 18 years may register for an The ATrade Desktop
account. We ask that underaged members have a parent or guardian create an
The ATrade Desktop Account. The ATrade Desktop will not contact
children under age 13 about special offers or for marketing purposes without
a parent's permission. The ATrade Desktop does not ask a child under
age 13 for more personal information, as a condition of participation, than
is reasonably necessary to participate in a given activity or promotion.
Information Sharing and Disclosure
- The ATrade Desktop does not rent, sell, or share personal information
about you with other people or nonaffiliated companies except to provide products
or services you've requested, when we have your permission, or under the following
circumstances: We provide the information to trusted partners who work on
behalf of or with The ATrade Desktop under confidentiality agreements.
These companies may use your personal information to help The ATrade Desktop
communicate with you about offers from The ATrade Desktop and our marketing
partners. However, these companies do not have any independent right to share
this information. We have a parent's permission to share the information if
the user is a child under age 13. Parents have the option of allowing The
ATrade Desktop to collect and use their child's information without
consenting to The ATrade Desktop sharing of this information with people
and companies who may use this information for their own purposes; We respond
to subpoenas, court orders, or legal process, or to establish or exercise
our legal rights or defend against legal claims; We believe it is necessary
to share information in order to investigate, prevent, or take action regarding
illegal activities, suspected fraud, situations involving potential threats
to the physical safety of any person, violations of The ATrade Desktop
's terms of use, or as otherwise required by law. We transfer information
about you if The ATrade Desktop is acquired by or merged with another
company. In this event, The ATrade Desktop will notify you before information
about you is transferred and becomes subject to a different privacy policy.
ATrade Online displays targeted advertisements based on personal information.
Advertisers (including ad serving companies) may assume that people who interact
with, view, or click on targeted ads meet the targeting criteria - for example,
women ages 18-24 from a particular geographic area. The ATrade Desktop
does not provide any personal information to the advertiser when you interact
with or view a targeted ad. However, by interacting with or viewing an ad
you are consenting to the possibility that the advertiser will make the assumption
that you meet the targeting criteria used to display the ad. The ATrade Desktop
advertisers include financial service providers (such as banks, insurance
agents, stock brokers and mortgage lenders) and non-financial companies (such
as stores, airlines, and software companies). The ATrade Desktop works
with vendors, partners, advertisers, and other service providers in different
industries and categories of business. For more information regarding providers
of products or services that you've requested please read our detailed reference
links.
Cookies
- The ATrade Desktop may set and access The ATrade Desktop cookies
on your computer. The ATrade Desktop lets other companies that show
advertisements on some of our pages set and access their cookies on your computer.
Other companies' use of their cookies is subject to their own privacy policies,
not this one. Advertisers or other companies do not have access to The ATrade
Desktop's cookies. The ATrade Desktop uses web beacons to access
The ATrade Desktop cookies inside and outside our network of web sites
and in connection with The ATrade Desktop products and services.
Confidentiality and Security
- We limit access to personal information about you to employees who we believe
reasonably need to come into contact with that information to provide products
or services to you or in order to do their jobs. We have physical, electronic,
and procedural safeguards that comply with federal regulations to protect
personal information about you. To learn more about security, including the
security steps we have taken and security steps you can take, please read
Security at The ATrade Desktop.
Changes to this Privacy Policy
- The ATrade Desktop may update this policy. We will notify you about
significant changes in the way we treat personal information by sending a
notice to the primary email address specified in your The ATrade Desktop
account or by placing a prominent notice on our site.
© Copyright 2009 all rights reserved ATrade
Investment Technologies, LLC - TD AMERITRADE® is a registered trademark
of TD AMERITRADE, LP all rights reserved.
ATrade Investment Technologies, LLC
11200 Richmond Avenue, Suite 100
Houston, TX 77082